Mohawk Benefits

Empowering Employees Through Digital Education
The Project
Client
Mohawk Industries
Industry
Employee Benefits & HR
Services

UMMbuilt Mohawk Benefits' digital foundation from the ground up, optimizing user navigation, and creating comprehensive benefits information access. The project positioned Mohawk Benefits as a trusted resource, focusing on clear information architecture, and seamless benefits management.

Driving Measurable Impact in Employee Benefits

Mohawk Benefits is transforming how employees access and understand their comprehensive benefits package. The platform's design and content strategy encourage exploration, enhance benefits utilization, and build trust with employees, enabling them to make informed decisions about their health, wealth, and wellbeing benefits.

100%

Benefits Information Accessibility

Strategic content organization and intuitive navigation improved employee access to critical benefits information across health, dental, vision, and retirement plans.

3X

Improved User Engagement

Focused content strategy and employee-centric design encouraged genuine interaction with benefits resources, building stronger employee understanding and utilization.

12+

Healthy Life Centers Showcased

A scalable website platform made it possible to highlight over 12 on-site health centers and comprehensive wellness programs, demonstrating Mohawk's commitment to employee wellbeing.

Challenge

Creating Clear Benefits Communication and Easy Navigation

As a comprehensive benefits provider, Mohawk needed to present complex benefits information in an accessible, user-friendly format. Employees struggled with understanding their extensive benefits package including health insurance, 401k options, wellness programs, and various coverage options. The brand needed a scalable website to clearly communicate benefits value and guide employees through their options.
Solution

Creating a User-Centric Digital Benefits Platform

Unified Modern Minds executed a holistic approach combining intuitive design, clear information architecture, and user-focused navigation.

UX-Led Information Architecture

Strong Visual Design & Navigation

Benefits-First Website Experience

UX-Led Information Architecture

Organized benefits into clear sections such as health insurance, 401(k), and additional employee programs.

Strong Visual Design & Navigation

Highlighted key benefits with interactive sections, clear headings, and a flow that guides employees to critical information quickly.

Benefits-First Website Experience

Developed a responsive site that prioritizes benefits discovery and understanding, guiding users through complex insurance and wellness offerings before enrollment decisions

Key Metrics

10x

Improvement in Benefits Information Discovery

Optimized content organization and search functionality improved employee ability to find relevant benefits information, increasing utilization of available programs while establishing clear understanding of coverage options.

8x

Enhanced User Experience Through Navigation

Designed structured, intuitive website flow that encouraged exploration of all benefits offerings. Improved engagement metrics reflect higher interaction with benefits content and better employee decision-making.

5x

Increase in Wellness Program Awareness

Targeted content highlighting Mohawk's comprehensive wellness initiatives, including Healthy Life Centers, biometric screenings, and preventive care programs, generated stronger employee participation and health engagement.

5X

Growth in Transaction Volume

3X

Boost in Repeat User Conversion

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